Por Ignacio Riaza, en Hoteles y Alojamientos

OTA Insight’s Rate Intelligence solutions now in 20,000 hotels worldwide

10 marzo, 2018 (15:54:20)

New Partnership NH Hotel Group highlights the platform’s rapid market expansion

London, March 5, 2018 - OTA Insight, the cloud-based data intelligence platform for the hospitality industry continues its strong momentum in 2018 by announcing NH Hotel Group is joining as global partner to supply its industry-leading rate intelligence tools across its portfolio. As one of the top 25 hotel groups in the world, NH Hotels operates nearly 400 properties across 30 destinations worldwide across the NH Collection, NH Hotels, NHow Hotels and Hesperia brands. With this partnership, 20,000 hotels around the world are now enjoying the benefits of the OTA Insight platform.

OTA Insight’s rate intelligence will enable the NH Group to implement its revolutionary dashboard technology to inform and support its revenue management strategy with competitor benchmarking. Utilising the latest rate-shopping technology the Group will have access to innovative rate parity management tools that work to deliver real time analysis of locally targeted OTA promotions to ensure all properties can market the best available rate on their own websites and remain competitive at all times.

“We’re thrilled to be working in partnership with the NH Hotel Group to help drive forward its pricing and distribution strategies and enable them to realise their ambitions for increased profitability worldwide,” says Adriaan Coppens, OTA Insight’s CEO and Co-Founder. “We are pleased to welcome another globally recognised name in the hospitality sector to our growing portfolio and look forward to working with the team and supporting the Group with our own portfolio of tools to help maximise their revenues.”

“We are excited about this collaboration and believe OTA Insight is the best fit for the NH Hotel Group’s price positioning strategy on a global level,” says José Ignacio Sánchez Butragueño, NH Hotel Group Vice President Revenue Management. “OTA Insight’s range of game-changing revenue and distribution solutions make it best placed to aid in our continued delivery of the most competitive rates to our customers and provide us with the necessary intelligence to grow our revenue, profitability and leapfrog the competition.”

OTA Insight will be showcasing its newest business intelligence developments from March 7- 11 at ITB Berlin.

Feel free to visit the OTA Insight team at Hall 10.1, Booth 112B to learn more about how OTA Insight can help hotels make smarter revenue and distribution decisions. For more information, visit: www.otainsight.com